Associate Growth Marketer API (Level 1)
About the Role
You will create and produce content to help users discover, understand, and adopt CoinGecko’s API. You will manage content production from ideation to implementation, optimize API landing pages for SEO and conversion, run email and campaign initiatives, analyse performance metrics, and support operational and ad hoc marketing tasks.
Requirements
- 3-6 months of relevant work or internship experience
- Basic knowledge of market research, copywriting, storytelling, branding, and content production
- Knowledge of design tools such as Adobe and Canva
- Familiarity with UI/UX tools such as Figma
- Basic HTML and CSS knowledge
- Familiarity with analytics tools including Google Sheets, Google Analytics, and SQL
- Fluent in written and spoken English
- Strong bias to action and attention to detail
Responsibilities
- Increase digital and social presence for the product and brand
- Create content leveraging AI and freelancers to drive API discovery and conversion
- Produce high-quality content adaptable for cross-channel use
- Manage content production from ideation through implementation
- Support creation and optimization of API landing pages aligned with SEO and CRO best practices
- Support production and sending of monthly API newsletters and BAU marketing initiatives
- Execute end-to-end user campaigns and product launches, including project management and stakeholder collaboration
- Stay up-to-date with cryptocurrency and marketing trends and leverage timely narratives
- Maintain and document playbooks and workflows
- Analyse and report on performance metrics and generate insights to improve campaigns
- Provide operational support to ensure high-quality, timely execution of tasks
- Collaborate closely with team members, cross-functional stakeholders, and external freelancers
- Support ad hoc tasks as required
Benefits
- Remote work flexibility with optional office spaces in Malaysia and Singapore
- Life and hospitalization insurance coverage for employees and hospitalization coverage for dependents
- Virtual share options (subject to terms and conditions)
- Bonus (subject to terms and conditions)
- Parking allowance on a claim basis
- Monthly meal allowance (RM600 or SGD400)
- Annual learning allowance of USD500 (claim basis)
- Social activity allowance (claim basis)
- Annual company offsite