Marketing Manager
About the Role
You will shape and amplify the brand across the APAC region by developing and executing a comprehensive marketing strategy. You will create thought leadership reports and publish regular social content, optimise content for SEO, organise regional dinners and speaker opportunities, plan conferences and sponsorships, and align marketing efforts with Sales and Product to drive high-quality lead generation.
Requirements
- Proven track record developing and executing successful marketing campaigns, preferably B2B tech or financial services
- Exceptional written and verbal communication and storytelling skills
- Deep understanding of social media and platform strategy for LinkedIn and X
- Experience with SEO and content marketing to create content that ranks and converts
- Experience in event planning and organising regional in-person activities
- Strategic thinker able to translate big-picture goals into actionable plans
- Proactive, independent self-starter comfortable working remotely and at pace
Responsibilities
- Create thought leadership content and reports
- Publish regular content on LinkedIn and X
- Support SEO by producing high-quality content and contributing to the content engine
- Organise regional dinners and speaker opportunities
- Plan and execute thought-leadership initiatives, conferences, and sponsorships
- Collaborate with Sales and Product to align marketing with business objectives
- Build and refine brand positioning and narrative
Benefits
- Personal education budget
- Conference allowance
- Dedicated Friday afternoons for research or side projects
- Flexible working hours and remote work
- State-of-the-art hardware and tools