PR & Content Manager

About the Role

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field
• Proven experience in content creation, public relations, and social media management
• Experience preferably in the blockchain or fintech industry
• Demonstrated success in executing PR campaigns and securing media coverage

Responsibilities

• Develop and execute a comprehensive content strategy
• Create engaging content including blog posts, whitepapers, case studies, and collateral
• Collaborate with subject matter experts and stakeholders to gather insights and technical details
• Ensure consistency in messaging and branding across content channels
• Build brand messaging and guidelines
• Develop and implement a strategic PR plan
• Work with regulatory affairs leads and PR agency to execute campaigns
• Cultivate and maintain relationships with media outlets, journalists, and industry influencers
• Draft and edit press releases, media pitches, and PR materials
• Monitor and analyze media coverage and provide insights and recommendations
• Oversee social media presence and ensure regular engaging content
• Collaborate with the marketing team to amplify content through social media
• Monitor social media trends and industry conversations to identify engagement opportunities
• Coordinate participation in industry conferences, webinars, and events
• Develop and manage event-related content and collateral
• Work with internal teams to ensure a seamless and impactful event presence

Benefits

• Health insurance
• Flexible time off
• Learning and development initiatives
• Flexible working hours
• Team-building sessions
• Mental health support
• Generous equity

Skills