Job for Web3 Beginners
Senior Creative Copywriter
About the Role
You will concept, write, and oversee creative work across full-funnel marketing campaigns. You will craft brand narratives, marketing campaigns, digital experiences, video scripts, newsletters, and social content. You will collaborate with design, product, and marketing partners, direct external production agencies, help establish brand tone and voice, and think strategically about user outcomes.
Requirements
- 5+ years relevant experience
- Experience at an advertising agency or creative shop preferred
- Expertise in creative writing, ideation, creation and production
- Experience in creative concepting, storytelling and humor
- Experience across video, digital, physical and social platforms
- Strong portfolio demonstrating marketing campaigns
- Experience using AI tools
- Knowledge or experience in tech, finance, blockchain or web3 desired but not necessary
- Background checks required for employment
Responsibilities
- Conceptualize and direct full-funnel marketing campaigns
- Write brand narratives, marketing copy, video scripts, newsletters and social content
- Develop content plans and social content concepts
- Collaborate with creative, design, product and marketing teams
- Establish and implement brand tone and voice
- Direct external production agencies and creative partners
- Think strategically and empathetically about user outcomes