Senior Growth Marketing Manager
About the Role
You will own end-to-end demand generation campaigns: design strategy, execute programs, and optimize performance across the funnel. You will partner closely with Sales, RevOps, and Product Marketing to convert interest into pipeline, measure attribution, and iterate on plays that accelerate deal velocity. You will build repeatable, localized motions for enterprise and mid-market segments, run experiments, and deliver data-backed insights that improve ROI and win rates.
Requirements
- 6–10 years of B2B SaaS marketing experience with a focus on demand generation
- Proven track record driving revenue-impacting campaigns in partnership with Sales and RevOps
- Experience marketing to technical or compliance-oriented buyers in regulated industries
- Familiarity with global campaign execution and multi-segment pipeline development
- Hands-on experience with pipeline attribution tools, campaign metrics, and MarTech infrastructure
- Strong project management skills and executional rigor
- Ability to influence GTM teams through data-backed storytelling
- Comfortable working in fast-paced, high-growth environments
Responsibilities
- Lead end-to-end strategy and execution of global demand generation campaigns
- Drive qualified pipeline growth through targeted campaign activities
- Align campaign plays with Sales and RevOps to accelerate deal velocity
- Build repeatable segment-specific campaign motions for enterprise and mid-market
- Localize campaign execution across regions and personas
- Partner on attribution and ROI measurement and optimize based on performance
- Iterate rapidly on experiments and scale successful programs
- Manage campaign planning, sprints, and cross-functional execution
Benefits
- Paid time off
- Paid holidays
- Parental leave
- Remote-first work arrangement
- Offsites and regional meetups