Social Media Lead
About the Role
You will develop and execute social media strategies across platforms (Twitter/X, Instagram, Discord, LinkedIn) to drive engagement and clarity around NFTs. You will actively engage and moderate community conversations, craft narratives and thought leadership, monitor analytics to refine content, and run rapid-response communications during crises.
Requirements
- Proven track record of growing social media presence, particularly on Twitter (X)
- Experience developing strategic social media content and campaigns
- Experience crafting narratives and thought leadership content
- Experience managing rapid-response communications and crises
- Strong copywriting skills and experience creating memes or viral content
- Familiarity with NFTs and the crypto space
- Willingness to work flexible hours and respond to fast-paced social activity
Responsibilities
- Lead social media strategy across Twitter, Instagram, Discord, and LinkedIn
- Engage with the online community and moderate discussions
- Collaborate with marketing, PR, and product teams to align social campaigns
- Monitor social media trends and analytics and adjust strategies accordingly
- Craft compelling narratives and thought leadership content
- Manage rapid-response communications and social media crises
- Counter misinformation and clarify communication around NFTs
Benefits
- 100% Dental, Vision, and Medical coverage for employees and 80% for dependents
- Flexible time off policy
- 16 weeks paid parental bonding leave plus up to 8 additional weeks for the birthing parent
- Access to Spring Health covering therapy and coaching sessions
- 11 company holidays
- Fidelity 401(k) plan
- Internet and mobile reimbursement
- Reimbursement or monthly snack delivery
- Company and team retreats
- Team member co-working and gathering expense
- MacBook Pro and work-from-home stipend
- Weekly $50 DoorDash credit