Staff Product Designer, Base

About the Role

You will lead the demand-side product experience focused on growth. You will research and design solutions to help builders scale their apps and distribution, improve user on/offramps, and optimize first-time user flows. You will take features from ideation through prototyping, user testing, and production. You will blend qualitative and quantitative insights to craft usable, valuable product experiences. You will present work to stakeholders, participate in design critiques, and iterate based on feedback.

Requirements

  • 10+ years experience designing product experiences
  • Contributed to at least one onchain app or experience
  • Experience validating designs with user research, prototype testing, and quantitative methods
  • Comfortable presenting work to a wide range of stakeholders
  • Excellent written and verbal communication skills

Responsibilities

  • Represent design thinking with a user-centric perspective
  • Partner with Product, Engineering, and Design to research and design growth solutions
  • Help builders scale their apps and distribution
  • Improve user onramps and offramps and first-time user experience
  • Take new features from ideation to prototyping, user testing, and production
  • Participate in design critiques and incorporate feedback
  • Blend qualitative and quantitative insights to inform designs
  • Present design work to stakeholders for input and alignment

Benefits

  • target bonus
  • target equity
  • medical insurance
  • dental insurance
  • vision insurance
  • 401(k)

Skills

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Staff Product Designer, Base at Coinbase | JobStash