Technical Marketing Manager, Crypto/Blockchain

About the Role

You will translate complex cryptography and blockchain engineering work into clear technical narratives, content, and campaigns. You will design and execute multi-channel demand generation programs, create case studies and documentation, build relationships with projects and influencers, support sales with collateral, and measure campaign performance to optimize results.

Requirements

  • Proven track record increasing pipeline and revenue through demand generation
  • Strong technical writing and editing for technical and business audiences
  • Deep understanding of blockchain, Web3 ecosystem, and cryptography fundamentals
  • Experience engaging crypto communities and platforms such as X and Telegram
  • Data-driven mindset with experience analyzing campaign performance and ROI
  • Familiarity with Claude Code and working with GitHub pull requests
  • Experience managing social media and community building efforts
  • Ability to collaborate with technical teams and translate complex security concepts

Responsibilities

  • Partner with Cryptography and Blockchain Engineering Directors to develop integrated marketing programs
  • Design and execute multi-channel demand generation campaigns
  • Create and manage technical content including case studies, blog posts, and documentation
  • Build and nurture partnerships with blockchain projects and industry influencers
  • Develop sales enablement collateral and competitive intelligence
  • Establish analytics frameworks to measure program performance and ROI
  • Monitor market trends and competitive landscape to inform positioning
  • Represent the company at industry events and community forums

Benefits

  • Fully company-paid insurance packages including health dental vision disability and life
  • 401(k) plan with 5% match
  • 20 days paid vacation
  • Performance-based bonuses
  • Four months parental leave
  • $10,000 relocation assistance for moves to New York City
  • $1,000 working-from-home stipend
  • $750 annual learning and development stipend
  • Company-sponsored all-team celebrations with travel and accommodation
  • Philanthropic contribution matching up to $2,000 annually
  • Remote-first work

Skills

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Technical Marketing Manager, Crypto/Blockchain at Trailofbits. | JobStash